“This particular project required a pragmatic approach to deliver the best possible results in a very challenging and competitive marketplace”
Computime has been a really challenging project due to the industry in which they operate. They provide IT access systems for a range of customers, so it’s been a particular pertinent service during the last 12 months and an extremely busy marketplace. Our priority has been to improve the numbers, grow the number of leads and reduce the spend.
We’ve worked hard to demonstrate agility and reactiveness in order to optimise spend in a way that generates the highest number of leads at the best value for the client. This often means switching up our approach and exploring new avenues, and that is certainly a key aspect of the way we operate. Whilst we strive to reach a point where our campaigns deliver consistent results month-to-month, we recognise that the best results are often achieved through trial and error.
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